Those are pretty bad. But you also don’t want to spend an arm and a leg getting them done professionally. We understand. That’s why we have compiled…
8 Key Strategies for Effective Photography (Part 1)
1. Use the “Golden Hours”
Use the hour just after sunrise and the hour just before sunset to capture exterior
images in their best light. The sun at lower angles has a warmer more pleasing
light and casts shadows that add depth and dimension to your photograph.
The early morning shadows make the home look warm and inviting.
2. Pay attention to the orientation of the front facade of the house.
Any house with an easterly facing facade will have the best light and be best
photographed in the morning with the rising sun (like the one above). Houses with a westerly facing facade are best shot in late afternoon. The most challenging shots are due north and south facades. For these shots, wait for a cloudy day or shoot in early evening and take advantage of the home’s exterior lighting to create an interesting mood.
The impending storm in the background turns this home into a beacon of safety.
3. Avoid flash for interior shots when possible.
The camera flash produces an intense white light that causes bright reflection and
harsh shadows. Instead, try setting up your camera on a tripod and using existing lights and a longer shutter speed. Another technique when flash is required is to bounce the flash off the ceiling (provided you are using an adjustable flash head). This diffused, reflected light fills the room in a more pleasing way.
Remove all the kids’ drawings from the fridge. Take all appliances from kitchen
counter tops, and remove most, if not all, of the homeowners “personal” decorations such as trophies, figurines, etc. Consider removing furniture such as occasional chairs or end tables from the shot to simplify the scene. Ash trays,TVremotes, dog toys, and nick-nackshave no place in professional real estate photos.
Yes, even pigs count as clutter–get them out of the photos!
Follow these rules for effective real estate photography and you can make homes sparkle!
Check back soon for part 2!
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
At family-owned real estate school, Larson Educational Services (License #ZH1002299), you can complete the steps necessary to obtain your Florida Real Estate License in as little as 30 days. Because our course has a modular format, you can actually mix-and-match dates and locations if you need flexible scheduling. Just contact us and we’ll help you put a schedule together. We have real estate courses in Ft. Myers and Naples starting soon, or you can complete the course online. WEEKDAY and WEEKEND class times are 8:30am – 4:30pm. EVENING class times are 6:15pm – 9:45pm.
To register, please call a friendly Larson representative at (239) 344-7510 or REGISTER ONLINE. You can even register for the class today and pay for it later. We take registrations all the way up to the first day of class.
At family-owned real estate school, Larson Educational Services (License #ZH1002299), you can complete the steps necessary to obtain your Florida Real Estate License in as little as 30 days. Because our course has a modular format, you can actually mix-and-match dates and locations if you need flexible scheduling. Just contact us and we’ll help you put a schedule together. We have real estate courses in Ft. Myers and Naples starting soon, or you can complete the course online. WEEKDAY and WEEKEND class times are 8:30am – 4:30pm. EVENING class times are 6:15pm – 9:45pm.
To register, please call a friendly Larson representative at (239) 344-7510 or REGISTER ONLINE. You can even register for the class today and pay for it later. We take registrations all the way up to the first day of class.
Although the state says you have up to 2 years to complete this course after obtaining your Florida Sales Associate license, we recommend attending this course within the first 2 months of being licensed. Why? Because this course lays the foundation for you to conduct the practical side of the business –finding sellers, properly pricing, marketing, finding buyers, negotiating and more!
In the Florida 45 Hour Sales Associate Post-License Course at Larson Educational Services, you’ll sharpen your skills in every aspect of listing and selling. You’ll learn how to professionally prepare and present a comparative market analysis that separates you from the competition. You’ll discover techniques to increase your percentage of listings sold. You’ll learn strategies to demonstrate and reinforce pricing decisions. And you’ll learn all about marketing, real estate technology and building an internet presence that gets you found online!
Topics Include:
Career development
Discrimination laws
Prospecting for listings
The listing presentation
Working with buyers
Writing and presenting offers
Financing the purchase
Investment property
Risk management
Business planning
Proper pricing
Listing contracts
Sales contracts
Mortgage alternatives
Closing the transaction
Property management
Not ready to pay for your course, but want to hold your seat?
That’s ok! We accept unpaid registrations online or by phone.
Your tuition will be due on the first day of class.
Now,more than ever, SuperStar agents are focused on the needs of today’s consumer yet
constantly learning and understanding how the audience they WILLserve
is evolving and how their expectationsare
changing. Those agents who are among the most successful
embody a handful of traits that allow them to mold their approach to their clients’ needs on a case-by-case basis.
9.They are excellent communicators: they know how to present
10.Their personality attracts people: they have legions who send referrals
11.They get whattheywant by giving the customers whattheywant: they practice “what’s in it for you” rather than “what’s in it for me”
12.They have failed often:“Good judgment comes from experience, and experience comes from bad judgment.”
13.They understand that “selling” is not a nasty word:“Selling isn’t doing somethingtosomebody, itis doing somethingforsomebody.”
14.They don’t make excuses:“It’s a tough market”is an example of an excuse
15.They live and operate ethically: They“do the right thing”because it’s the“right thing to do”
Follow these 15 common traits and you too can become a SuperStar agent.
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.