LarsonEd Named Best Family-Owned Business

Earlier this week, Gulfshore Business Magazine awarded their fourth annual Best of Business awards at the brand new Southwest Florida Performing Arts Center. Awards ranged from Best Architect to Best Private Country Club. In the Best Family-Owned Business category, who else but Larson Educational Services came out on top.

Votes were tallied during the months of April and May and, according to LarsonEd founder Brad Larson, the school came out on top “becuase of the support of our current and past students.”

Naples real estate school

Owners Brad and Dave with the award.


But Larson wants people to know that although this was a Family-Owned Business award, that doesn’t mean this was a Larson-only achievement. “This award goes out to everyone in the company,” says Brad, “not just those with the last name Larson.”

Brad also wants Larson customers and employees to know that he feels like they are all part of the Larson family. “To our intructors, customer experience team, and vendors, I want to say congratulations, because you are LarsonEd,” the owner says.

The LarsonEd team thinks people are drawn to their business not ony for their unique instruction and course materials, but also because they have such intimate knowledge of their products and care for the customer experience.  “We feel the same emotions as our students in regards to their success in achieving their goals,” says Larson. “We feel the jubilation and triumph when someone passes a test, and we also feel the disappointment when things do not go according to plan.”

But, like a family, LarsonEd is willing and able to provide the support necessary to get students to the next step. “And we’ll do it with a smile on our face because we know that we can make a difference in someone’s life.”

To sign up for classes, including our brand new health insurance pre-licensing courses, visit our website, www.LarsonEd.com, or give us a call at 239-344-7510.

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Naples real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson

Larson Educational Services

1400 Colonial Blvd. Suite 44

Fort Myers, FL 33907

239-344-7510

www.LarsonEd.com

The Importance of Proper Pricing–Florida Real Estate School

The Importance of Proper Pricing 

Florida Real Estate School

 More and more consumers are demanding that real estate sales associates arrive at the walk-through already armed with market information. It’s important to have information about all sales in the immediate area over approximately the past six months. If there have been relatively few sales, you might have to expand the analysis to include similarly desirable areas.

In performing your market analysis, determine the highest price the seller can expect to receive in the least amount of time with the least inconvenience.

Avoid Overpricing

  1. Overpricing reduces the response from advertising
  1. Properties offered for too long become shopworn
  1. Salespeople lose interest after a number of unfavorable reactions

 

Florida real estate school

Improper pricing can get you dejected.

  1. Overpriced properties don’t compete with other similar properties that are priced lower
  1. Buyers expect more at a high price

 

Use these cautionary tips to accurately price your clients’ homes.

 

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

 

Brad Larson

Larson Educational Services

1400 Colonial Blvd. Suite 44

Fort Myers, FL 33907

info@LarsonEd.com

239-344-7510

www.LarsonEd.com

How Much Does Your Wasted Time Cost?–Florida Real Estate School

How Much Does Your Wasted Time Cost?

Florida Real Estate School

Let’s face it: you waste time. We all do it. You’ve set aside a morning or afternoon to get some real work done and before you know it you’re sitting on Netflix on a 6-episode binge of Gossip Girl. But what’s the true cost of wasted time when you’re a real estate agent (or any other self-employed person for that matter)? It’s important for you to ask yourself what your goals are related to time.

How many hours do you plan to devote to real estate?

How many hours do you want to spend NOT working?

 

Here’s a good way to judge the value of your time.

Florida real estate school

How much is your wasted time costing you?

After looking at this chart, how much does every hour wasted cost you? If you make $50,000 a year, for example, you just spent $150 watching those 6 episodes of Gossip Girl.

 

Be honest. How do you waste time? Consider how much time is spent in non-productive activities and consider replacing them with something productive instead.

Florida real estate school

Don’t be like this guy. Forget about the socks, just use your time wisely!

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

 

Brad Larson

Larson Educational Services

1400 Colonial Blvd. Suite 44

Fort Myers, FL 33907

info@LarsonEd.com

239-344-7510

www.LarsonEd.com

5 Habits of Successful Real Estate Agents

5 Habits of Successful Real Estate Agents

Successful real estate agents come in many different styles, but they all share one common trait: desire. They all want to meet prospects and expand their sphere of influence at every opportunity they get.

Here are 5 habits that separate the truly successful superstar agents from the competition:

They keep up with technology

The best agents are always up-to-date on the latest technology trends, and this includes digital marketing. Search Engine Optimization (SEO), meaning how easy it is for your potential clients to find you and your listings, is constantly evolving. If you aren’t keeping up with the most recent search engine algorithm updates from Google, then you’ll be left in the dust by a superstar agent who is.

TIP: Did you know that some agents are effectively using camera drones to capture stunning imagery of their listings? Don’t be afraid to think outside the box when it comes to utilizing technology to improve your odds of success.

Credit: droneandquadcopter.com

 

They communicate effectively

The best agents respond to phone calls, texts, and emails with lightning quick speed. Why? Because they know that if they don’t snatch up a prospect, some other more attentive agent will.

Be the agent who answers questions and follows up with clients all the way through the transaction. By being accessible, you can make your client feel important and cared for, which is good for both of you.

Mold your communication medium to the needs of each client: if they like to text, then text; if they like to talk on the phone, then call.

Great network

Don’t be intimidated by agents who are more successful than you. Indeed, the best way to become better is to spend time with successful people and pick their brains.

And of course the top agents know more than just other agents—they know the best contractors in town, the best lenders, the best insurance providers, etc.

The larger and more successful your sphere of influence is, the more successful you’ll be.

They know their market

Expert agents know the ins and outs of their target area. They’re able to tell prospects which schools are the best, where the local hot-spots are, and the unique selling points of their area of expertise (that’s why top agents are often referred to as “neighborhood experts”). The top agents will also know how long houses have been on the market and which ones sold recently and for how much.

They invest in themselves and their business

The best agents are always learning. Complacency will rot your business from the inside out, even if you think you’ve made it to the top already. Always improve your business with material upgrades. And don’t forget about your own well-being while you’re at it.

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson

Larson Educational Services

13040 Livingston Rd #12,

Naples, Florida

34105

info@LarsonEd.com

239-344-7510

www.LarsonEd.com

 

Resources:

https://www.linkedin.com/pulse/20140517173736-84758713-the-7-habits-of-a-highly-successful-real-estate-agent

http://www.inman.com/2016/04/12/7-habits-of-successful-real-estate-agents/

http://realtormag.realtor.org/tool-kit/rookie/article/7-habits-develop-now-for-future-success

http://www.realtor.com/advice/for-pros/six-habits-of-successful-agents/

http://newmedia4agents.com/blog/7-habits-of-highly-successful-real-estate-agents

 

Have a Safe Memorial Day Weekend–LarsonEd

We at Larson Educational Services are proud to be Americans.

That means we respect and honor the sacrifices that so many men and women have made to help keep this country so great.

While we all enjoy time with our families and friends this weekend, take a moment to remember exactly why we are able to enjoy the freedom we have.

All gave some – some gave all.

 

florida-real-estate-school

 

Brad Larson

Naples real estate school

Larson Educational Services

13040 Livingston Road #12,

Naples, Florida 34105

239-344-7510

www.LarsonEd.com

 

Negotiation Tips Part 2 Video–Naples Real Estate School

Negotiation Tips Part 2–Florida Real Estate School

We get it, you became a real estate agent because you love to talk. But here’s a nugget of harsh truth: sometimes you have to listen as well. In fact, your entire career depends on your listening skills. Otherwise, how will you understand your clients’ needs and make all those sales? (Hey, at the very least try to pretend to listen.) Here are Florida real estate school Larson Educational Services’ simple listening techniques for effective communication:

6. Fight distraction and bad listening conditions.

Have you ever been out with friends and everyone is sitting at the table, faces turned down, with the blue glow of their cell phone illuminating their dead countenance? Don’t be that person. Put your phone on silent and give other people your full attention.


7. Show patience and don’t interrupt.

A pause doesn’t necessarily mean that the speaker is finished talking. Sometimes people are just looking for the right word or articulating their own thoughts to themselves before telling them to you. There are few things more frustrating in a conversation than feeling like you can’t pause for fear of being interrupted. Silence is one of your most underutilized conversational tools.

8. Listen between the lines.

If you take everything a person says at face value, then you’ll miss the majority of the information they make available to you. People often (unintentionally) hide their true thoughts or motives in the lines between their words.

9. Clarify what you are hearing.

Don’t be afraid to ask the other partner to put their thoughts into other words for your own understanding. While people often find it annoying when they’re interrupted by someone who only wants to talk about themselves, most people don’t mind being interrupted for a clarifying question; it shows that you care.

10. Watch for changing tone or volume of the speaker’s voice, facial expressions, gestures, and word emphasis.

These physical changes can signal emotional changes in the speaker’s mind. Pay attention to the conversation points at which these changes happen in order to better understand the speaker’s thought process, even if they are not explicitly telling you what they are thinking.

Picking up on subtle social cues can help improve all of your social interactions

Utilize these simple listening techniques to not only improve your negotiation skills, but also to provide better service to your clients.

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson

Larson Educational Services

1400 Colonial Blvd. Suite 44

Fort Myers, FL 33907

239-344-7510

Top 10 Things Sellers Want From Agents After the Listing Part 2

Top 10 Things Sellers Want From Agents After the Listing Part 2

Florida Real Estate School

Owners want to know what is happening with their listing. Therefore, sellers want their agent to creatively market the property, pay attention to detail, and provide excellent customer support as part of their services.

The reason most often cited by owners who were unhappy with the listing agent is not the failure of the agent to secure a buyer; it’s failure of the agent to communicate with them after the listing is signed.

 

  1. Sellers want the property marketed on the Internet with a nice photo and up-to-date information.

If you’re not listing your client’s properties online then you’re living in the Stone Age. Make sure that you include the most flattering photo and information, just like you would for, say, an online dating profile.

  1. Sellers want you to hold open houses.

Potential buyers are more likely to put an offer on your seller’s house if they can get a fully immersive experience with the property. Open houses allow buyers to envision themselves inside the home because, well, they are.

 

  1. Sellers want you to be courteous, respect their property and respect their time.

Even if you think the seller is being needy, make sure that you make yourself available to them in a respectful way.

 

  1. Sellers want you to use common sense when it comes to showings and appointments.

It’s good practice to keep a sign-in sheet when holding an open house. For one, you can use this information to build your email list. And secondly, this helps you keep track of what sorts of characters are milling about inside of your client’s home.

 

Florida real estate school

Watch out, Mr. Real Estate Agent! There’s a bad guy coming into the house!

  1. Sellers want you to back up verbal information with written information.

Sure, the information you give your client may be just as good verbally as it is textually, but there’s something about information in writing that makes it seem much more reliable.

Keep in mind this top 10 list of seller desires so you don’t make the same mistake as many agents before you.

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson

Larson Educational Services

1400 Colonial Blvd. Suite 44

Fort Myers, FL 33907

info@LarsonEd.com

239-344-7510

www.LarsonEd.com

Vote for LarsonEd as Best Family-Owned Business!

Gulfshore Business Magazine is publishing a “Best of Business” issue in August and we would greatly appreciate your vote for the Best Family-Owned Business category. We have been nominated 3 straight years and with your help, we’d like to bring home the trophy in 2016!

Click the following link then go to #18 and write in “Larson Educational Services.” Voting deadline is May 13th!

CLICK HERE TO VOTE LARSON!

Naples-real-estate-school

Family-owned and operated Larson Educational Services has had its doors open in Fort Myers since November 2008.

Our customers are the lifeblood of our business. “Everything that we do is focused on professionalism and is based on the needs and the goals and objectives of the student,” says Brad Larson, co-founder and General Manager of LarsonEd. “Our customers are the lifeblood of our company and we simply would not be in business without the support we receive from current and past customers.”

People are drawn to a family-owned business like Larson Educational Services because we are so intimate with our products and we are focused on the customer experience. “We feel the same emotions as our students in regards to their success in achieving their career goals. We feel the jubilation and triumph when someone passes a test, and we also feel the disappointment when things do not go according to plan.”

And, like a family, LarsonEd is ready, willing, and able to provide all the support necessary to get our students to the next step, and we’ll do it with a smile on our face because we know that we can make a difference in someone’s life.

If we’ve made a difference in your life or a loved one’s life, then we ask that you give us some love in the Best of Business survey!

CLICK HERE TO VOTE LARSON

Larson Educational Services

13040 Livingston Road #12,

Naples, Florida 34105

239-344-7510

www.LarsonEd.com

Don’t Forget! Mother’s Day is This Sunday!

Just a friendly reminder from  your friendly neighborhood Naples real estate school, Larson Educational Services.

Sign up for classes here: http://www.larsoned.com/realestate/

mothers day florida real estate school

 

About Larson Educational Services:

Utilizing 30 years of real estate training and professional education experience, Naples real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson

Larson Educational Services

 

13040 Livingston Road #12,

Naples, Florida

34105

info@LarsonEd.com

239-344-7510

www.LarsonEd.com