…LarsonEd is the best real estate school in Florida!
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
I found an old photo in the archives of the three LarsonEd founders. Why do we all look so dang serious?? I figured we should change industries if we wanted to act so grim. What do you think?
About Larson Educational Services:
No, we are not a law firm. Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
You have three and a half hours to answer the questions, which means there is no need to rush.
Just take a deep breath and trust your preparation.
2. Read all the darn questions…2 times
It’s too easy to skip over key words in the question. Our brain has this nasty habit of filling in the blanks of sentences when we haven’t even seen every word.
Give yourself a chance of getting the questions right by reading them each 2 times.
3. Read all the darn answers…2 times
Before choosing an answer, even if you are 100% positive it’s right, read through all the choices.
It may be that you have prematurely selected a response that is correct, but there could be another answer that is more correct.
If you fail to read through all the answers there’s a chance you may mark the wrong one.
4. Longer is better
If you come to a question that has you completely stumped, usually the longest choice is the most likely to be correct.
This is not a hard rule of thumb, but rather an indicator to go off of when you don’t have any idea what the answer could be.
5. Treat each multiple choice question as 4 true-false questions
Each multiple choice question will have 4 answers, each of which you should regard as a true-false question.
This will help you ensure that you aren’t missing any details when responding to each question.
In order to learn the information necessary to pass the state exam, you need access to hundreds of sample questions, immediate feedback, and explanations covering the content you’ll see on test day.
That’s exactly what you’ll get with LarsonEd’s Real Estate Exam Tutor,available here for $69.
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
Are you sick of your listing photos looking unprofessional? Can’t afford to pay for a photographer? Check out these simple real estate photography tips to help make your listings sparkle!
To sign up for classes, give us a call at 239-344-7510 or visit our website, LarsonEd.com.
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
You may think that leadership is fixed and finite–a boss tells people below them what to do, and those people do it. However, as your personal skills change so too will your leadership needs. Likewise, as your team grows and improves, your leadership skills will become more valuable.
A one-size-fits-all approach to leadership may be hurting your real estate business. Here are 4 leadership styles you need to know as a real estate professional and when to use them.
Directive
Use this leadership style when people are highly committed but not necessarily competent with the given task.
When the task is difficult, and the people performing it are inexperienced or have low commitment, then it’s necessary to give instructions as to how the job should be done. This style of leadership puts a strong emphasis on the task, as well as a low emphasis on the people performing it.
Coaching
When people have some competence relative to the task, but are low on commitment.
When the task is difficult, but the people have some skill they need direction and supervision because of their relative inexperience. They also need support and recognition to build their confidence and involvement in decision-making to restore their commitment (which may have declined because of frustration on the team).
Supporting
Use this leadership style when people are highly committed but have varied competence.
When you have a situation that requires a supporting leadership style the individual’s skill-set has improved, but they still require support to sustain motivation to bolster their confidence. As a leader, you can start to take a backseat, giving acknowledgement and praise when necessary.
Delegating
Use this leadership style when people are both competent and committed.
People who are competent and committed will be able and willing to work on a given project by themselves with little supervision or support. Occasional monitoring allows you, as a leader, to stay informed and ensure that team members have the necessary resources. But, for the most part, this team will be better when left alone.
The better you understand your team, the more likely you’ll be able to use the most effective form of leadership. Utilize these 4 types of leadership to better lead your team in the future.
To sign up for classes, including brokers post-licensing courses, give us a call at 239-344-7510 or visit our website, www.LarsonEd.com.
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
You’ve got a listing presentation scheduled with a potential client. Fantastic. Now think of your upcoming presentation as a job interview: you are trying to convince your potential client that you can sell their home faster, for more money, and with more care than any other agent. Therefore, your first impression should let your potential clients know that you are trustworthy, knowledgable, and prepared. Because if you don’t they may be inclined to go with another agent.
Think you can go into this or any other presentation and wing it? Failing to plan is another way of planning to fail. The true difference between rookie agents and the superstars is a preparedness. Your listing presentation is won or lost, in large part, before you even meet with the potential client. Follow these tips to better serve your potential clients’ needs.
1. Research
Yes, of course you should look up tax records for details on the property and look at similar listings in the area. But don’t overlook the value of looking up your potential clients on social media sites like Facebook and LinkedIn. Get a sense of where they’ve been and where they’re going in their careers and lives by looking at job and personal information publicly available on their social media profiles.
If you think looking up your potential clients online is creepy, then consider this: What do you think people do every time they consider using your services? That’s right, they type your name into Google. This is interpersonal research in the 21st century.
2. Prepare materials
Your potential clients will want to hold hard copies of documents in their hands at a listing presentation—having tangible evidence of your work adds to your credibility as well as the credibility of the information you are presenting.
Prepare a CMA and have a full-color market analysis on hand, along with some of your personal marketing materials. Also, consider bringing along some of your photographer’s work as a sample, but remember: only do this if you get nice glossy photo paper. It’s better to present an electronic version of an image than a poorly printed hard copy.
3. Competition is your friend
What would you think of a doctor who discouraged you from getting a second opinion? They might come off as insecure and, perhaps worse, it’ll mean they’re more concerned with their own image rather than your well-being. This is how you make a potential client feel when you discourage them from interviewing multiple agents. Encourage your potential clients to talk to your competition—this displays confidence in every way.
And, if you have prepared like you should, you will stand out from your competition anyway.
Most importantly, do not speak ill of your competition or put undue pressure on your potential clients. Inform them, be honest, and speak with confidence and you will already be ahead of the game.
Follow these tips to better improve your listing presentations. To sign up for classes, including real estate post-licensing, visit our website, www.LarsonEd.com, or give us a call at 239-344-7510.
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Naples real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
Being a real estate sales associate will require you to have a certain verbal panache that will improve your communication skills. Use these question and answer types to make better your interactions with potential clients.
When you talk, you can only say something you know. When you listen, you may learn what someone else knows.
Follow these quick tips to very easily improve your conversational skills:
When you begin to hear a person speak in generalities, that’s your indication to start asking specific questions to clarify what’s actually being said.
Listen actively to empathize with the other person’s feelings from his or her point of view.
Observe the nonverbal cues to determine what is not being said.
Focus on your audience, not yourself.
Use the types of questions/statements below to obtain necessary information and maintain focus:
Open Questions:Who, What, When, Where, Why, and How
These questions allow the other party to speak freely and to reveal critical information.
Leading Questions:Do you… Would you…
These questions are used to obtain very specific responses, which will be helpful to your presentation.
Confirmation Questions:So you agree that…
These questions are used to obtain a simple yes or no response. Conditioning the other party to say yes throughout the discussion establishes a feeling of goodwill.
Supportive Statements:Yes, that’s true, or That is very helpful.
These comments provide positive reinforcement for those remarks made which are favorable to your case.
Utilize these conversational tips and question and answer types to better serve your client (or potential client).
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
Depending on word-of-mouth recommendations is still the way to get business in real estate. However, sometimes word-of-mouth isn’t shared in person anymore. Nowadays business recommendations happen online. As real estate agents, you are likely one of the best offline person-to-person salesmen in the country. But there’s a chance you may not know how to apply this showmanship onto social media platforms. Here are your tips for giving you the edge in social media marketing.
1. Focus on your local area
In 2015, for the first time ever, 1 billion people signed onto Facebook. That means that social media could be used to reach literally a billion people around the world—in theory. But trying to reach a lot of people may take more effort than it’s worth. Why? Because you’ll be putting in work to reach people who will never use your services. Think locally—mold your content to your local leadership. When you talk about news and trends, focus on local trends, rather than national trends. Consider tagging and mentioning your local followers as well.
2. Create or curate
Few things improve your social media presence more than creating relevant, helpful content such as blog posts and articles that people can use to improve their daily lives. However, you may not be comfortable with writing your own articles—that’s okay. Finding information from other sources that might be relevant to your sphere of influence can be just as good as creating your own content. Websites such as inman.com, activerain.com, and realtor.com are never short on advice for homeowners and real estate agents alike.
3. Keep it simple
Spreading yourself thin on social media can be more time consuming and stressful than necessary. Pick a couple of platforms and dedicate your time focusing on those. You don’t need to hire an outside media specialist, just spend 30 minutes a day on this stuff. Post your articles and blog posts onFacebook, for example, and share beautiful listing photos on Instagram.
4. Personalize it
You shouldn’t use your social media sites as a way to consistently brag about your business, but you can use it to give your clients and prospects an insight into your life, both inside and outside of work. Share a photo of you and some colleagues out on the golf course or at a networking event. If they’re up for it, share a photo of a couple who just closed on a home with you.
No matter how you choose to go about your social media posting, consider the 80/20 breakdown of social media: post 80 percent about interesting content (like relevant blogs), and 20 percent promoting your brand (like sharing photos of sales and listings).
Follow these 4 rules of social media and you’ll have more followers and more customers in no time.
About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online. To sign up for real estate education from Larson Educational Services, give us a call at 239-344-7510 or visit our website, LarsonEd.com.
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.
Naples Real Estate School 